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Move the Record reveals opening programme

Move the Record, a global initiative launched in support of independent record stores, reveals opening programme
Move The Record is a brand new initiative devised in association with Dana Ruh and KMA60 Berlin, in response to the uncertain future that independent record stores are facing worldwide. In the wake of recent events and the ensuing movement for equality; the economic repercussions of the pandemic —  now more than ever the music industry must stand together.
The first edition of Move the Record is set to take place across Friday 3rd July and Saturday 4th July, and will comprise 2 x 12-hour streaming broadcasts from stores around the world featuring residents and special guests, with each 2-hour slot flowing into the next.
Discounts of up to 20% will be in place across participating stores’ online platforms for 48 hours, to encourage customers to invest in their local spot. Stores and artists participating in the first edition include:
Argentina: Haûs Record Store (Buenos Aires) – Franco Cinelli, Momo Trosman
Belgium: Sound Architecture x Ampere (Antwerp) – Lefto, Red D
Germany: KMA60 (Berlin) – Dana Ruh, Fred P
Ireland: All City (Dublin) – Lee Kelly, Sias
Italy: Serendeepity (Milan) – Hiver, MCMXC
Norway: Filter Musikk (Oslo) – Prins Thomas, Roland Lifjell b2b Sverre Brand
Portugal: Carpet & Snares (Lisbon) – Jorge Caiado, Steffi
Spain: Ater Cosmo x Stardust (Madrid) – Psyk, Tadeo
Russia: Deficit (Moscow) – Ottuga, OL
UK: Phonica (London) – Bradley Zero, Nick Williams
USA: Halcyon x ReSolute (New York) – O.BEE, Orazio b2b Julio
USA: RS94109 (San Francisco) – Josh Cheon, Sohrab Harooni
In addition, supporters can contribute to the initiative via a sweepstakes with a chance to win vinyl, hardware, studio sessions, production courses and merchandise from the likes of Ortofon, Ableton, Factory Berlin, Native Instruments, Point Blank Music School, R&S, Pressure Traxx, Mute Records, Warner Music and more. 100% of proceeds will be distributed among the participating stores.
“I bought my first record at Undrergrounder in Gera, back in 1995.” says Dana Ruh, “I still have it. A record is a physical medium, a piece of art — from the music, to the pressing, to the cover design.
We all — artists, clubs, labels, distribution, pressing plants — are facing uncertain times as a direct result of the Covid crisis. Our industry is all connected, and many people have already lost their jobs. Clubs are closed; performing artists have lost their primary source of income; record stores — our cultural hubs of community and discovery — are struggling to stay afloat. So on July 3 and 4, myself and 11 other stores around the world will come together to support one another. It’s all connected. We are all connected.”
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